$MaxxWin / $69420
Project
11 / 16
Website
Scope
Frontend engineering | Motion | Campaign storytelling
Status
Live Project
Summary
$MaxxWin, developed under the earlier $69420 identity, builds its memecoin persona around an exaggerated rise-of-the-dealmaker story. Campaign art, slogans, token context, and a visual timeline turn that character arc into a chaptered Web3 identity.
$MaxxWin is intentionally loud but structured around a clear beginning, middle, and call to action. Repeated illustration, scene changes, and video support the coin's persona, while buy, Telegram, X, and DexScreener destinations provide direct campaign actions.
Inside the Build
$MaxxWin waits for its looping hero video before dismissing the loader, then uses GSAP ScrollTrigger to morph the full-screen frame into an angled campaign panel. A second pinned stage expands a masked portrait toward the viewport, while Framer Motion maps later scroll progress to perspective, scale, movement, and opacity.
$MaxxWin distributes twenty-one campaign assets across four offset marquee columns and uses separate desktop and mobile milestone choreography. Smaller screens and reduced-motion settings disable continuous art-wall motion to limit movement and rendering cost per session.
Contribution
- I translated a character concept into a chaptered scroll narrative
- I built the video hero, scroll-morphed mask, and pinned prologue
- I created the perspective scenes and four-column campaign art wall
- I kept the older $69420 implementation aligned with the public $MaxxWin identity
Built with
- React
- Vite
- GSAP
- Framer Motion
- Tailwind CSS
